How do I become a Digital Marketing Specialist for the German market at Coolblue?
Are you crazy about data analysis and marketing, and looking for a position in which you can translate data driven insights into actions that will increase Coolblue market share? Then join us as an Online Marketeer and become an expert in a wide variety of Online Marketing channels. Claudia will explain how to become a Digital Marketing Specialist at Coolblue.
You enjoy doing this
- Using both external and Coolblue's very own tools to optimize the results of your team in Germany.
- Working with centralized marketing teams on A/B tests, improvements and new toolings.
- Deep-diving into results and share important insights with your team and stakeholders.
- Working closely with your team to gain insight on competitive prices, best availabilities and a winning assortment.
- Challenging the best practices for your product types to make your ads stand out from the crowd.
- Presenting findings and results in monthly demo's to a bigger Coolblue audience.
This calendar makes you happy
Week 23
- MonMonday
- TueTuesday
- WedWednesday
- ThuThursday
- FriFriday
-
-
Day start
Day startStart the day together with the team. Brief update regarding your tasks and progress.
-
Welcome to new team member Jolene
-
Create new Ad Copy A/B test for Google Ads
Create new Ad Copy A/B test for Google AdsNew idea for making our ad copy even better? Create an A/B test to find out if it outmatches our best practice!
-
Weekly Marketing results session
Weekly Marketing results sessionExplain marketing results for your product types. Why are results better/worse? How are we going to improve?
-
Watch Pieter-update
Watch Pieter-updateVideo update of CEO Pieter
-
-
-
Day start
-
A/B Test Meeting
A/B Test MeetingMeeting to discuss running A/B tests.
-
Create new Retargeting email
Create new Retargeting emailReach website visitors that viewed your products with a new mail chock-full of products they just need to have
-
Personal development meeting with Jesper
Personal development meeting with JesperDiscuss your personal development with team lead. Do not forget to update your personal development plan.
-
Answering e-mails
-
-
-
Day start
Day startStart the day together with the team. Brief update regarding your tasks and progress.
-
Manage bids for Google Ads campaigns
Manage bids for Google Ads campaignsDaily check on results and investment levels. Is there room to spend more?
-
Team lunch
-
Table soccer
-
Fill in feedback form for colleague
-
-
-
Day start
Day startStart the day together with the team. Brief update regarding your tasks and progress.
-
(Digital) coffee break with your buddy Stephanie
-
Keyword Research Mobile Phones
Keyword Research Mobile PhonesFind relevant keywords to get people to our website. Can our pages already be easily found for these terms? Make a plan!
-
Training "Discover your personal qualities"
Training "Discover your personal qualities"You learn how to use your strengths effectively.
-
-
-
Demo Marketing
Demo MarketingPresentation of last months results and upcoming projects
-
Day start
Day startStart the day together with the team. Brief update about tasks and progress.
-
Answering e-mails
-
Planning upcoming week
-
Drinks with the team
Drinks with the teamFinish the week together
-
You recognize yourself in the following
- You speak English or Dutch fluently.
- You speak German (B2 level), both in speech and writing.
- A university degree, for example related to commercial economics or marketing.
- Good with numbers. You know how to translate complex data in concrete insights and action points.
- Affinity with online marketing. Experience with an online marketing channel like Google Ads or Facebook is a plus.
This is what you’re looking for in a job
- Money.
- 25 leave days. As long as you promise to come back.
- Travel allowance and a retirement plan.
- A discount on all of our products.
- Over 30 training courses at our own Coolblue University.
- A horizontal organisation in the broadest sense. You could just go and have a beer with the boss.
- An awesome workplace. With freshly prepared meals, monthly TGIF drinks, epic Coolblue parties, team activities, and an informal, playful office space
Want to know more?
-
How does Coolblue adhere to the COVID-19 measures?
We adhere to the recommendations and guidelines of RIVM and the government, of course. Working at the office makes us happy, that’s why we are working partly from home and partly from the office.
The interviews for your application will also take place partly via video calls and partly in the office. On your first day we meet each other at the office. So we can drink a cup of coffee and get to know each other better. -
Can I keep developing myself?
Coolblue University: learning at Coolblue, in a different way.
With over 30 training courses in our own Coolblue University, you can get a little bit better every day. At Coolblue, we go back to school sometimes. But not by sitting there quietly and just listening. The training courses aren't boring, but interactive. You have to do exercises and have discussions with others. At the Coolblue University, we choose what we want to learn, so we can continue to develop en become real experts. For example, a Delivery Driver needs different training courses than a Customer Service Employe and a starter needs different courses than a manager.
-
1
APPLY
Go for it
-
2
PHONE CALL
It's for you
-
3
1ST ROUND
Ready, set, go
-
4
CASE
Open and close
-
5
CONTRACT
I do
